#Asset2Society
Declare your role in society.
Declare your role.
Enter for a chance to win.
Winner announced
October 18, 2026.
Submit your free entry through our secure challenge form.
Enter the Asset to Society ChallengeNo purchase or donation required. How it works & award information
NOMINATIONS ARE OPEN
Asset to Society 100
Recognize someone whose contribution creates lasting value for society.
Tell us who deserves to be recognized, what they contribute, and how their impact strengthens the next generation.
WHAT WE LOOK FOR
Contribution: Meaningful value for people, organizations, or communities.
Character: Responsibility, integrity, courage, and compassion in action.
Continuity: Impact that inspires progress through others.
Community: Stronger human potential, opportunity, connection, and well-being.
PAY IT FORWARD
Help someone else see what is possible.
Your optional gift supports our mission to educate, develop, and empower future business leaders.
Challenge entry is free. Giving does not improve your chances of receiving an award.
Secure giving through Zeffy. Any contribution to Zeffy is optional and can be changed at checkout.
THE HEART BEHIND YOUR GIFT
Success is a shared responsibility.
Beauty of Life Foundation invests in human potential to help educate, develop, and empower future business leaders.
Founded by Trisha Nguyen in memory of her father, Cường Thanh Nguyễn, our work brings education, leadership, entrepreneurship, and community together for the next generation.
With gratitude always,
Trisha NguyenFounder, CEO & Convener